Style Guide

Branded materials for Real Women’s Stories are included below. 

Some tips and guidelines for use.

Logo download files include 3 file types:
JPEG (a common raster format used on white backgrounds), PNG (a raster format used when a transparent background is needed), & PDF (a vector format viewable by everyone).

When it comes to color usage, the primary color is the color displayed most frequently across the brand. To create contrast between elements, you can use the accent or the secondary color.

Use the primary font, Lora, for all headings. Body copy should be Poppins font.

Palette
Powder Puff

Primary
#F1DBDF

Hot Pink

Accent
#D61D7E

Black

Secondary
#240515

Soft Black

Text
#4B4849

Gray

Shadows
#B0ADAE

White

Background
#ffffff

Typography

Aa

Lora

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789!@#$%^&*()_+ {}

free font from Google Fonts

Aa

Poppins

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789!@#$%^&*()_+ {}

free font from Google Fonts